Before assigning any third-party service provider the job of making your business popular, you have to be thoroughly sure about its capabilities. If you own a hotel and want it operates with perennial profits
Hotel Marketing Services – How to Increase Hotel’s Direct Booking and Revenue
In order to run a profitable hotel business, one has to make prolific plans and execute them with thorough perfection. This is not possible unless you work with professionals who have experience in this domain. The Cosmos is a hotel marketing company in India that lets you achieve the biggest feats in the hospitality sector. We are a team of seasoned marketing professionals who have been working for the promotion of big and small hotels in India for many years now. What do hotel marketing services include? Hotel marketing is a blanket term that involves quite a few things to help a hotel property excel in its operations. From the digital market methods to the core hotel management practices, you get to see many things taking place. As you can surmise, it is not really a cakewalk to handle this job and deliver results that could raise the revenue of grand or small properties. Let’s go through all the constituents of hotel marketing briefly:- Core Hotel Operations– Whether it is brushing up the soft skills of the front office or streamlining the tasks in the kitchen. this could involve anything. As hinted above, hotel marketing is an all-encompassing concept that helps hotels get better at every front. When this is done with experts, you get the best results. And your hotel is able to perform exceptionally at every front. Digital Marketing– This is another blanket term that includes so many different activities. From handling the social media accounts to optimizing the website content as per the SEO, this involves everything. When you team up with a reliable provider, they make certain your every digital platform. By which your hotel is represented, works perfectly. Offline Booking- This is largely concerned with forming a prolific network of offline agents who could bring a potential of bookings. It’s true that we are going digital and a large number of bookings are done online. However, if you avoid offline booking, it would be a foolish move for any hotel owner. A smart hotel marketer ensures that offline booking agents work for you on decent incentives. They makes their best efforts to bring guests. Revenue Management– When we talk about revenue management, it is much more than analyzing balance sheets quarterly. An effective revenue management system can bring more wisdom and planning into a hotel’s operations. It allows the hotel to use the proceeds wisely and streamlines every single activity. Managing Events- That’s right, a hotel marketing service provider can extend its service to managing the personal and public events on the property as well. If the service provider is offering end-to-end solutions, then you can certainly expect this service as well. Why should I choose The Cosmos over the other hotel marketing agencies? The Cosmos is not just another hotel marketing agency that provides a limited number of services. It endeavors to make every venture phenomenal. That’s because we associate ourselves with your motto and take every project as a challenge. Being accomplished in this field, we are able to identify the pros and cons of every property. We work on minimizing the latter and maximizing the former. With us, it is possible for every kind of hotel to outdo its competitors and emerge as a reliable brand for its target audiences. Even if you are running a small lodge, hostel, or a dormitory with a limited number of room and basic facilities, we can ensure that you customers are looking for an economical stay. We take a very flexible approach towards marketing and promote your property in the most suitable manner to the apt audiences. The Cosmos help the hotels take the right stance when they are surrounded by fierce competitors. As we know that it is part of the job and prods us to perform better at every front. With our experts, you will be able to achieve the most remarkable feats sans wasting plenty of money or time. We come up with the most innovative ideas that make the promotion of hotels cost-effective and noticeable. We are a team of professionals who come from diverse lines of work within the hospitality industry. Conclusion The Cosmos is one of the hotel marketing companies in Delhi that you can trust for making your hotel venture an instrumental success. We make it possible with profound research and a versatile marketing approach that changes as per the nature and size of your property. With our plenary planning and pragmatic techniques, we bring results to every hotel venture. If you have a new hotel that is struggling to make its name or an old one that is having a hard time to sustain the competition, we are here to take your property to its zenith. If you have any query then connect with us on +91 9718284829
7 Successful Hotel Marketing Ideas
7 Successful Hotel Marketing Ideas:- For hotels and restaurants, the year is like a rebirth. We all know that this industry was worst affected by the lockdown and a lot of people lost their jobs because. But things are now getting back to normal and hotels have again started welcome guests in large numbers. At such a time, it is very important that you take care of the hotel marketing services in India and use them wisely. In India, the hotel business could be very profitable if done in the right way. When you team up with a professional marketer, they tell you how you can attract more customers in a lesser time. Also, you strategize every single activity in your hotel and ensure that your guests are feeling great about it. Since it is a very special year for this industry, the measures and ideas also have to be very distinct. That’s why we are going to tell you about some marketing methods that are going to be very fruitful. Successful Hotel Marketing Ideas Make the Most of Cutting-Edge Technology The best part about technology is that it is now cheaply and widely accessible through gazillions of cost-effective devices. From custom-built software to wifi access, digital payment systems, CCTVs, everything can be used deftly to impress the guests. Moreover, technology can be implemented in every single segment of hotel operations and can give you perfect results. Related Blog:- Hotel Marketing: The Latest Trends For Hotel Industry It can even help you plan events and arrange things without making flaws. When you get familiar with some specific tools depending on your needs and make the best use of them, you ultimately end up impressing your customers. Use Social Media Wisely Social media is the most far-reaching and easily-accessible method to reach your target audiences. Therefore, using it wisely is not only recommended but essential. Not only do you have to be active on your social media handles, but you also have to post content that strikes a chord with the audience. Doing this is easier said than done and that’s why the biggest brands have to take the help of influencers and agencies for this particular job. You also need to use the topical posts intelligibly so people could remember you easily. Focus on Rewards & Loyalty Programs It might sound like an old-school idea but some things always remain fruitful. The rewards and loyalty programs let you increase the footfall of the guests on your property. It can even urge them to plan a tour specifically to redeem the points they earn. You just need to make sure that the rewards are distributed wisely and it’s a win-win deal for you as well as the customer. To ensure that, you have to work on this aspect very deliberately and work on distribution wisely. Have a Great Website Another trite idea that never seems to disappoint businesses. With an eye-catching website, it is possible for you to hold the attention of casual visitors and turn them into strong leads and customers. When developing a website for a hotel, you need to be sure about your prospective guests get what they are looking for. You have to engage them in a way that they end up booking a room or another service that you are offering. The sales funnel has to work perfectly and has to be thoroughly strategized. Associate With Local Businesses Whether it is a booking agent, vegetable vendor, or any other service provider, associating with local businesses is always wiser for hotels. You can get much more than timely services with them. Their recommendations and prolific networks can bring a sizable quantum of business. Also, when it comes to urgent situations, you would always find them more accessible. Local businesses can be a big catalyst in the growth of your hotel. Basic Digital Marketing This includes email marketing, SEO, and many other techniques that digital marketers deploy. You need to make sure that you promote your hotel with a sweeping strategy that works on every front. Things like emails and keywords can help your hotel gain more visibility. With these fundamental methods, it is possible for you to be more consistent in your efforts. In a long term, this approach pays off big time so be mindful of it. Pay Attention to Guest Feedback There’s a lot that you can know from the feedback. No matter how much you plan every activity, there can always be scope for improvement and your customer is that person who draws your attention toward it. There could be times when you receive poor feedback and that’s when you have to employ soft skills and think like a sycophant customer service representative. You have to make certain that every feedback is properly replied to and complaints are deftly handled. How can The Cosmos help you become a successful hotel? The Cosmos is a hotel marketing agency that has been in this niche for a very long time. We make it possible for every hotel to highlight its USP properly. Whether you have a small lodge near the station or a grand resort at the outskirts, we make the target audiences find your property. To make this possible, we take a comprehensive approach and ascertain that your hotel is gaining name and profits. We equip your hotel with smart marketing practices along with smart applications that help you manage the revenue skilfully. Our seasoned professionals identify the pros and cons of your property and work accordingly on them. If you are thinking our services can be afforded by big hotels then you are entirely wrong. Our systematic and planned marketing solutions are available for every single hotel out there. As hinted above, we can even turn the smallest hotel ventures into big successes. We can promote your hotel with a very limited budget as well. When we plan the marketing activities, we do it according to the dynamics of your hotel. We take
Hotel Marketing: The Latest Trends For Hotel Industry in 2021
In the age of consumerism, a business can become successful only its product or service strikes the chord with the customers. In the hotel industry, it is very important that you reinvent yourself and amaze the customers in the best possible manner. A hotel marketing company can help you achieve this feat in an effortless manner. By working with such a service provider, it is possible for every hotel property to not just promote its services, but also to mesmerize its guests and increase the revenue. Looking for hotel marketing Services? Call now : +91 9718284829 How would you explain hotel marketing services? As the name clearly suggests, this practice is concerned with the promotion or marketing of a hotel property. Hotel marketing is a blanket term that involves quite a few methods for gaining the attention of prospective customers. Using this concept wisely, it is possible for you to increase the footfall in any kind of property. Also, it enables you to make the hotel much more appealing. We are living in a digital age and most of the customers like to buy things conveniently from their phone or computers sans going out. The same thing is happening when it comes to booking a room in a hotel. Moreover, the customers are making their decisions after going through the comments thoroughly. That’s why it has become vital for every hotel to become careful with the services as well as marketing. When you promote your hotel with such a service provider, it is easy for you to appeal to a bigger audience. Not only that, your services bring a large number of potential results and they help you maximize the presence as well. When it comes to managing the online presence of the hotel, the hotel marketers can ensure that your get plenty of admirers. From managing the comments to handling social media accounts, they can handle everything. Why should you use hotel marketing? The growing digitization has increased competition vigorously, now, it is not possible for any business to maintain an impressive presence. If you think that putting posters and hoardings on road can do the job, then you will be making a big mistake. Today, every individual has a smartphone in their pocket and it does not take very long to search for any service over the internet. By using this particular practice, you expose your business to multiple possibilities and make it a great performer too. You can maximize the number of visitors in your hotel and make things more conducive for the business. Also, it is very easy for the hotel to highlight its unique features and to make it popular among the target audiences. It is easier for you to publicize the USPs of your hotel and to make it a profitable venture. Recently, the entire hotel industry took a big hit due to the Covid-19 pandemic globally. Right now, every nation is getting back on track but many businesses are still badly affected. There are many hotels that are trying to get customers but they are unable to do so. If you team up with a hotel marketing agency right now, it would be a very wise decision for your business. How is hotel marketing more important now? As discussed above, many hotel properties are seeing a bad time right now. Though the situation is getting better now, it is still difficult for many hotels to find customers. The reasons are obvious, people, as well as businesses, are avoiding venturing out and instead of visiting another place, getting their jobs done through conference calls. It is not that people are not stepping out anymore, they are, but they are choosing only the covid-compliant hotels. Therefore, it is very important that you use hotel marketing services and promotes that your hotel is taking care of its guests by sanitizing its property from to time. There is a whole new gamut of services that are now being offered due to the pandemic. From health insurance to various masks and sanitizers, there are many other products that have got a new life just because of Coronavirus. The rest of the services are running on the basis of their covid-compliance and hotels are totally dependent on it. Since the outbreak of the pandemic, people are wary of visiting new places and if they are doing it, they are ensuring they get a 100% sanitized environs. Before booking a hotel room, everyone is checking that the rooms are thoroughly sanitized and there is nothing to be worried about. Benefits of Hotel Marketing that you must know Extensive Marketing– This is one big benefit that you cannot avoid, using this marketing method, it is possible for you to make your hotel highly reachable. Also, you can make it a big success and establish a firm customer base. When you promote your business with this practice, it is easier for you to have a burgeoning user base. Rope In Influencers– That’s right, using this practice, it is possible for you to achieve some great feats very easily. Whether it is it about a couple of platforms or a large number of them, you can make your platform a big success with the help of influencers. With your own hotel, you can do some wonders and bring plenty of success to your hotel. Not only that, you can do various other things and start something big very easily. Attracting More Customers– With this particular service, it is possible that you have a very conducive service profile and attract a large number of customers easily. When you have the potential to deliver results, you also get a more prolific approach that helps attain bigger challenges. Also, you get to create a big example and deliver some great results to your customers. Voice Search– Voice search has become a prominent method for searching any type of content over the internet. The dedicated hotel marketers ensure that you get everything and your business gets
Have a hotel in Delhi? Make it a Big Success with us!!
If you have a hotel business in Delhi or anywhere in the world for that matter, you have gone through a bad time recently. However, things are now moving in a good direction now and it’s time to make your efforts great again. By working with a hotel marketing company in Delhi, you can ensure that the promotion is happening the right way and there is absolutely no loophole in the strategy. When you work with professionals, you have the confidence to present your brand effectively. Moreover, you get a foolproof solution that works for every target audience. In this niche, you have to make sure that you’re reaching the prospective guests and making a great impression. When this happens, you pave ways for perpetuating your brand name and get a perfect status for your venture. While doing that, you should keep in mind that it does not happen overnight. An expert spends a considerable amount of time reviewing the pros and cons of your business before laying out the strategy. At the time of implementation, they make sure that things turn out the way they’re supposed to. What is the right way for the hotels of Delhi to promote themselves? Delhi is a major hub of business activities for places in India. In addition to that, it attracts a large number of tourists every year. With all these attributes, this city gets a major footfall of people, and hotels to have a huge scope to earn. There are already thousands of hotels here and many more will come. Therefore, the competition will rise and you will have to become a better option for the customers. Every hotel owner strives to achieve success and with some experience, management, and leadership skills, it is possible for you to achieve 100% efficacy. However, this does assure you success since there hundreds of others who are doing the same thing. So what can you do differently and how do you ensure success for your hotel while facing cut-throat competition? The best way to do it is to associate with a marketing agency that prepares you with flawless and cost-effective strategies. There are many such service providers but you need to choose one that is aware of the customers’ psyche and your area as well. Related Blog: How To Increase Hotel Occupancy in Low Season Before you pick a marketer, it is essential that you have thoroughly searched their services and are sure about their potential too. That’s because your hotel revenue and reach totally depend on how the marketing works. With perfect services, it is possible for you to have the most impactful appeal. While ensuring great results, you get more descriptive about things and keep your plan more positive. Other than marketing, you also get to streamline your work and become a go-to name in your industry. A marketing enthusiast can do a lot for your brand, provided, you team up with the right person. How does The Cosmos provide great services to the hotel in Delhi? The Cosmos is an initiative launched by a team of seasoned professionals who have spent many years in this industry. With our expertise and know-how, it is possible for any hotel venture to become a big success. There are many other people who claim to provide good services but you have to trust only the ones that have great experience in this domain. In that context, you can us better than any other hotel marketer in Delhi. Our support has caused many enterprises to streamline their work in the most effective manner. Here’s how we make hotel marketing effective for every hotel:- Research– We thoroughly research the scope of your hotel and enable it to achieve the biggest feats effortlessly. Our profound study enables us to dig deeper into this technology and it allows us to become sure about what the audiences want. With a clear strategy, we give positive outcomes at every end and prepare you for any possibility. Profound Campaign– When we plan the campaign, we make certain that it is profound in nature. We also allow you to get better in your approach and induct some pioneering tools and techniques. With this, we enable our clients to get much more than you can expect and we give you more efficiency and great performance at every step. Foolproof Strategy– A strategy can be foolproof in many ways and ours helps the customers get through all types of problems. We help the hotel entrepreneurs to analyze everything and provide the services that they can bank upon. This helps us give awesome results to the hotels and we do that in the most effortless manner while saving you plenty of cost and time. Conclusion The Cosmos is one of the hotel marketing companies that can assure success to a hotel venture of any size and nature. We make it possible with impeccable planning and flawless execution. Our experts leave no stone unturned in making your hotel a big name for its target audiences. When we work on a campaign, we come up with the most feasible and effective outcomes. Also, we enable you to give accomplish way beyond your imagination. The way we plan helps you get proper insights into the industry and makes you a total achiever. Do you own a hotel in Delhi? Make it a big success with us! Call and Whatsapp any time at : +91 9718284829 |Email : info@the-cosmos.in Start the chat right now!
The Hotel & Resorts Marketing Guide for 2021
The year 2020 has been quite a disastrous ride for the entire hotel industry. Many hotels had to shut down their operations for months and had no option but to furlough their employees. Even now, when the unlocking is at an advanced phase everywhere, hotels are not able to earn the way they were before the pandemic. Hotels are adhering to all the precautions but they are still not able to assuage the fear of the customer. However, as we are nearing the end of this year and the vaccines have arrived, we can certainly be hopeful about 2021. Here’s how the hotels should do marketing in 2021: Each one of us has great expectations from 2021, it is a year of hope and resurgence. Hence, it is also a time to figure out how marketing should work for hotels. There is a general notion everywhere that the covid-related guidelines are going to exist unless we achieve herd immunity from it. Considering that assumption, we can assert that hotels will have to stick with social distancing and sanitizers for quite some time. Nevertheless, the fear will be subsided and people will have a higher propensity to book hotels without any fear. At such a time, it is also important hotels establish a deeper connection with the customers by doing the promotions in the right way. Keeping all these factors in mind, here are some points that you keep in mind while promoting your hotel in 2021. Brand Message– As mentioned above, it is a year of hope and resurgence, and this should be seen in your promotions. By doing that, you will be able to connect with millions of people who had to go through various ordeals. You can share the stories of your own employees who had to spend days without any earning. You have already how brands use trends and famous events for marketing purposes and nothing could be more appealing than sharing the sorrow of people. Related Blog: Ensure 100% Occupancy in Your Hotel with this Solution Focus on the target audience– While hitting the relevant node, you also need to make sure that you reach the right customer. There are many ways to do this, but you need to choose methods that have been tried and tested. In simple words, you need to use platforms that are accessed by your prospective guests. It may not be necessarily social media, it could be print advertising or offline agents as well. Whichever method brings you closer to your audience, you need to choose that and work towards it. Research-based campaign– Unless you do proper research, you cannot get proper results for your project. Before taking any step in your business, you need to be 100% sure about its efficacy. If you’re not, then you should be seeking ways that strike a chord with your target audiences. It is quite possible that you are not using the appropriate methods or channels right now and that could be the reason behind the cold response from the customers. When you design the campaign this year, make sure it is based on veritable facts. Impart value to your customers– In the service industry, it’s all about giving value to your customers and you must not fail to do that. When you make efforts to achieve this feat, it is essential that you keep the customer at the focal point. Without that, it is not possible to have a clear approach in your strategy that shows impact. If you design your marketing with this perspective, you will be able to attain a great response from your customers online and offline as well. How can The Cosmos make hotel marketing beneficial in 2021? We are a team of experts that has attributed the success of many hotel ventures across the nation in the past many years. With our help, it is possible for you to promote your brand in the right manner. No matter what the size and location of your property are, we can make sure that its features are highlighted. And when we do that, we make certain that they reach the audiences effectively. We are the hotel marketing mavens who work deliberately to make your property a preferred choice for its audience. The Cosmos is a resorts marketing company in Delhi that can make sure that your property is operating profitably even in the off-season. To make this happen, we come up with the most feasible and affordable strategy that could bring people to your hotel. Our team can ascertain that the footfall of guests is perennial and it does not stop unless we face an unavoidable circumstance like a pandemic. If your hotel is still struggling to get customers, then team up with us, we can bring the old days back and can even make them better. Want to make your hotel a big success in 2021? Talk to us right now! Call and Whatsapp any time at : +91 9718284829 |Email : info@the-cosmos.in Start the chat right now!
Manage Online Guest Reviews for Your Hotel !!
With businesses going online, the significance of customers’ reviews has become crucial now. Gone are the days when you had to try the products and services yourself to check their efficacy. Today, you can read reviews of the customers and decide whether you want to buy that commodity or service. The hotel industry is no different in that context. If someone wants to book a room or banquet hall for their respective need, they can simply check the reviews posted by the previous customers of that hotel and take the decision confidently. Now you might think that there is only one way to get positive reviews and that is to keep the hotel operation up to the mark, but aren’t you doing it? The more important question is, are you getting positive results from it? Managing online reviews of a business is not something that you can take lightly. It takes a considerable amount of time, presence of mind, willingness to serve to obtain positive reviews. In a hotel, many times, things go out of your control as there are multiple people involved in the management. While you are trying your best to manage everything, a thing or two can certainly get off your mind and it could directly hamper the customer service. Once that happens, you apologize to the customer and may even offer something complimentary to make up for the mistake. In most of such cases, the customers vent off their frustration in their reviews no matter how hard you try to pacify them. And that’s why you need a hotel marketing company that has experience in handling such situations. How does a hotel marketing company ensure positive reviews? It’s quite like asking how the gardener can ensure good flowering. The job of a hotel marketing company is not restricted to only doing promotions of your property. They also help you streamline the operations in many ways. From service audit to revenue management, they can handle a large string of activities and one of them is keeping the online reviews prolific. In order to achieve that, the first step that they take is making sure that everything is perfect to the hilt. Related Blog: Strategy to Start a Hotel Business in India? However, as discussed above, things might go awry not necessarily because of your or the staff members’ fault, but it can also happen due to some misunderstanding. Even after you get a negative review from a customer, there are ways to handle the company. You can ensure that the prospective guests overlook the complaints and notice your willingness to serve the customer. When you assign this job to professionals, you get proper treatment for every issue including this one. The seasoned marketers know how to pacify the most disgruntled customers easily. It certainly starts with an apology, which you also do, but there things that experts do differently turn an upset customer into a happy patron. As a hotel owner, you have the skills and know-how to run your proper efficiently, yet, customer service is something that requires special attention. The entire hospitality sector depends on the quality of service and you might wonder how can an experienced hotel owner make a mistake in that. We are not saying that you will make a mistake, we are emphasizing the fact that multifarious operations require more efforts and some specific sections need dedicated focus. How does The Cosmos make positive reviews possible? The Cosmos is a hotel marketing company in Delhi that has strengthened many ventures to emerge as a popular brand in this domain. We have made success possible for many small and big properties across the nation. Our team understands the value of online reviews very small and leaves no stone unturned to make positive for you. When we work on this segment, we make certain that every minor dissatisfaction that has been expressed in words could be uprooted. To make this happen, we determine the root cause of the complaint and work towards solving it. We don’t provide lip-service, we get to the bottom of the problem and provide a solution that brings a smile to the customers’ faces. When we deal with customers, we ensure that they get what they expect without any delays. The service that we provide is not better, it is truly exceptional and it happens invariably. Our experience and insights into this industry enable us to deal with the most difficult situations deftly. We make no mistakes in identifying the problem and resolve it in an efficient and cost-effective manner. With our help, many hotels have established their names in a seamless manner. If you want to make your hotel more successful and profitable, associate with us. We make sure that every review becomes a rewarding compliment and prospective guests get impressed. We enable you to achieve success.! Call and Whatsapp any time at : +91 9718284829 |Email : info@the-cosmos.in Start the chat right now!
Ensure 100% Occupancy in Your Hotel with this Solution
This year has been disastrous for most of us because of the pandemic. The worst-hit industries were those that depended on the footfall of people. Across the globe, the hotels had to suffer a lot, they had to shut down the operations and inadvertently sack the employees. However, the situation is much better now and hotels can now welcome their precious guests while adhering to all the precautions related to Covid-19. If you work with a hotel marketing company in India, it is quite possible for you to operate profitably. How does marketing ensure full occupancy in my hotel? Marketing is a very powerful tool and when it is used wisely, it can surely do wonders. Any sort of hotel (big or small) could get a ceaseless influx of customers if it does the promotion well. You might have a small guest house near the railway station or a luxury resort on the outskirts of the city. Both of them could get a large number of guests throughout the year if they are able to reach the target audiences. You need to remember that in order to sell something, you have to tell the benefits of your product or service. In this context, when you are trying to bring people into your hotel, you have to ensure that the prospective customers are aware of the features and benefits you are providing. Apart from that, it is also important that you brandish those attributes to the right people. It is no use wasting your time on platforms where your target audiences aren’t visible. You need to choose the most potent vehicle that takes you to your prospective guests in a seamless fashion. While planning the campaign, you have to consider every method be it online or offline. With the right approach, it is possible for any hotel venture to achieve 100% occupancy perennially. You need to be very careful while picking the marketing solutions because the success of your property entirely on them. It is pivotal that you figure out first where your target customers are and how you can reach them. Now before we do this, you might even be confused about ascertaining a person or a group of people as your target customers. We know that this could be mind-boggling to many and that’s why you have dedicated hotel marketers. How do I choose a hotel marketing company for my business? For choosing a hotel marketing company, you will obviously scour the internet and might get overwhelmed with the number of service providers. Remember, the internet gives you a wide number of options and you have to be selective while choosing one of them. It is recommended that you work with a marketer who is aware of your area and has an idea about the customers in this niche as well. While determining the right thing for your business, you have to be considerate of multiple things. Blog: How To Increase Hotel Occupancy in Low Season There are several solutions that a hotel could deploy, but only the most appropriate ones have to be opted for. In order to select the befitting method(s), you need to know what your target audiences want and how they can be approached. This may require a profound level of research that has to be conducted with appropriate tools. All of this could sound quite intimidating for someone who has never been a part of a marketing campaign. To do all this in the right way, you just have to make one right decision and that is selecting the right company. Which company do you suggest for hotel marketing in Delhi and NCR? The Cosmos is the name that you can trust for making any hotel a big success in Delhi/NCR. We are a team of seasoned professionals who have spent a great amount of time in this domain. Our expertise and strategies have caused the rise of various hotel brands in this country. As far as this particular area is concerned, we know what the customers want and we know how to present the services. It does not matter what the size, nature, or location of your hotel, we can make it successful by maintaining a ceaseless flux of customers. To make this possible, we conduct a thorough analysis of the property and ascertain its pros and cons. We ensure that there is no chink in your armor and services are exceptional sans having you to spend lots of money. When we work on a hotel marketing campaign, we make certain that it is promising and brings positive results for our clients. Our approach is not just pragmatic, it is productive at every front because it is conceived by experts. We also assure that the USPs of your hotel are flaunted appropriately and people get affected by them. At the time of working out the plan, we emphasize spend time on understanding your needs. We also ensure that everything is done within your budget and things are always conducive for your business. We streamline the hotel operations with a revenue management system that tailor-made as per the characteristics of your property. Our team manages to come up with the most befitting strategy that helps you forego your competitors. We enable your brand to stand out with an impeccable reputation and top of the line services. Upshot With the help of Cosmos, your hotel is able to achieve countless feats in a very minimum time. That’s because we always succeed in identifying the merits of every property and promote it the right way. Our insights and experience allow you to establish the name of your brand very easily. We empower your entrepreneurs in the hospitality sector to do something exceptional. Our marketing strategies are so smart and cost-effective that they can be implemented without spending lots of money or resources. If you are looking for a hotel marketing service provider, then talk to us right now! Call and Whatsapp any time at : +91
How To Increase Hotel Occupancy in Low Season
For every hotel, going through the months of the off-season is very hard because you have to pay your staff and bear expenses for maintenance and cleanliness while there is no influx of revenue. It may seem like a problem that you have to face every year but if you work with a hotel marketing company, it is very easy for you to maintain the footfall of customers throughout the year, and not even off-season can affect your Hotel Occupancy. That’s right, if you are working with the right marketer, you get the ability to promote your property the right way and you don’t have to worry about Hotel Occupancy even in the off-season. When you are planning the campaign for your hotel, you need to be very careful about strategy and its execution. If that’s perfect, you get to impress a lot of people in a seamless fashion. In this article, we are going to tell you techniques that help in keeping your hotel operations profitable perennially. Make it Personal With this, we mean that you have to make the marketing strategy very personal to your target audiences. When you do that, you can ensure that your guests come back to you whenever they are back in your town. Also, the word of mouth helps you get more customers as your regular customers refer you to their friends as well. This helps you in many ways, when your hotel is so popular, you don’t fear keeping the room vacant. You need to keep in mind that hotels are not just visited by tourists, by are also frequented by working professionals who look for reliable service on their business tours. If your hotel has already established goodwill then people keep pouring in the whole year. In this industry, positive feedback from customers can do wonders and that is exactly what you achieve with this approach. The benefits of this strategy cascade in a very prolific way and you get to create a great impression that gives you advantages for a very long time. Keeping things happening the whole year The season is truly off when you accept it as a fact, if you keep your property happening and allure the customer with something or the other, your hotel never stays vacant. Moreover, you get a considerable quantum of rush in the months when other hotels are not doing an impressive job. Related Blog: Success Is Possible For Your Hotel If You Just Take This Step! You can do this by launching some special offers and organizing some special events that attract the crowd to come to your property. There is a range of activities that can draw people towards your property. You don’t necessarily have to pitch the outsiders, even the locals can come to attend such special occasions. Special Offers & Discounts There are many discount offers that can do wonders for your hotel. You just need to choose the right one and execute it perfectly. By doing that, you don’t just get customers at a particular time, you ensure their continuous visits for a very long time. Of course, you have to keep providing them the value so they don’t look for another option. These offers do very well when you arrange some special event as mentioned in the point above. It would ensure that people keep coming to your property and get familiar with its names. This would also give you chances for hosting more personal functions which means, more revenue. Reward Programs With the help of reward programs, you can make certain that there is always a chance to get customers. These programs can even bring people to your hotel in the off-season because people are now ready to plan their trip at any time when they get a good deal. Furthermore, to acquire such benefits, customers have to become a regular visitor, thus, you’re not giving anything for free. Upshot The Cosmos is a hotel marketing company in Delhi that can assure that your hotel occupancy will be full even in the off-season. We give you a bespoke strategy as per the attributes of your hotel and make certain that you don’t spend lots of money of time on the promotions. We give you positive results in a lesser time and help you run the business in a lucrative manner. With us, you can achieve several feats such as this and make your brand a frontrunner. Want to make your hotel a successful venture with us! Call and Whatsapp any time at : +91 9718284829 |Email : info@the-cosmos.in Start the chat right now!
Strategy to Start a Hotel Business in India?
Starting a hotel business in India and making it successful could be a big challenge if you are not equipped with the right marketing strategies. You could have rich experience in this business which is certainly very helpful in running the operations, but to ensure that the customers come to your property, you need to promote your venture in the best way. The Cosmos is a hotel marketing company in Delhi that helps you establish your business in this domain. Before we talk about ourselves, let’s discuss the basics of starting a hotel. Here’s how you make your dream possible It is not necessary to have a grand project, even if you a very small-scale plan, you can make it work and expand your startup further. To make a hotel business successful, first of all, you need to choose the perfect location. By this, we mean that it has to necessarily in the city or near the airport or station. If you plan to start a resort, the outskirts happen to be the most preferred place. That’s because you the property at a cheaper price and people looking for a resort property for an outing or short gateway like to go out of town. So we can say that it does not matter where your property is located, you can make it a big success if you have expert marketers by your side. Another thing that you need to look at is competition. This can give a hard hit to your venture and is already a very dominant factor in this niche. While promoting your property, you need to look at how your competitors are working and alluring the prospective guests. With the right strategy, you get the power to impress everyone and take your venture to the apex. At the time of making a strategy, it is very important that you look at every aspect come up with a plan that is prolific. You may have to take a very profound approach and think like a customer. This is something very important and you have to be ready for any sort of challenges too. There could be a few ups and downs, but you need to keep in mind that there is absolutely no dearth of travelers who will need the service you provide. Whether it is a grand resort or a typical guest house with basic services, you can always get customers. How does The Cosmos help me attain success? When you work with our experts, you get a befitting strategy that delivers positive results invariably. We don’t work with the ‘one-size-fits-all’ approach, after studying all the attributes of your hotel, we start working on making the plan. We also do a close audit of the property and tell you where you need to improve. Only after doing this comprehensive practice, we come up with the final campaign that gets executed. We also ensure that you don’t struggle in trying to make sense of what we do, every explain everything to you in detail. Also Read: Why Should you Choose a Hotel Marketing Company in India? Before finalizing all the tasks and activities, we check their suitability for your venture. We make sure that you have a reliable team to bank upon. With us, you get the most seasoned hotel marketing professionals who have made success possible for many hotel ventures across the nation. When we deliver results, they are appropriate and timely. That’s because we do thorough research and spend a reasonable amount of time to understand the nuances. We make sure that your property can stand out in the competition and acquire a distinct status too. We make this possible with a sweeping study of your property while also considering the preferences of the target audiences. When we handle this whole process, we give more time to getting familiar with the subtleties. This helps us become a specialist in this domain and when we put our expertise on a project, the outcomes are fairly positive. At Cosmos, we focus on striking the chord with the prospective guests, and to do that, we focus on working on the basics. We make sure that we know the USPs of the property and publicize it in the best way. Conclusion The Cosmos is a hotel marketing company that assures the success of a hotel of any size or nature. We have the know-how and experience to deliver the kind of results you want. Our team makes it possible for every entrepreneur to materialize their startup dream. We make success possible with a number of tailor-made solutions that are crafted as per the needs of your venture. We perform a comprehensive audit of your property and tell you exactly where you lack. With all-inclusive planning and flawless execution, we make your hotel a go-to choice for its customers. Hire The Cosmos for Hotel Marketing and make your Hotel a Successful Venture! Call and Whatsapp any time at : +91 9718284829 |Email : info@the-cosmos.in Start the chat right now!